上海醉龙商务 招聘

足球内容编译Content Creator

7k-8k
经验经验不限
本科
上海

职位描述

“我司致力于通过吸引目标公众注意力、触动目标公众情感以及激发鼓励其付诸行动,来创造持久的品牌忠诚度。”

- Jo Hoopes, Founder & CMO

职位:足球文案及编译

工作地点:上海(接受远程办公)

入职日期:3月12日

工资结构:根据项目情况和工作强度决定

Dragon Group Asia(上海醉龙商务咨询有限公司)是一家全栈式营销企业,为各类跨国品牌提供优质的服务,我们为中国市场提供理念和策略,并且为体育、科技、房地产和娱乐业的客户提供全球优质的服务。

工作内容:

足球文案及编译将围绕足球运动进行一系列的本地化和内容创意工作。相关内容包括生活方式、足球训练、足球趋势和足球相关新闻等。

为了保证生动灵活的内容产出,我司现招聘基于项目工作、并具有丰富足球知识储备的内容创意人员。我们要寻找的是母语为中文且精通英文的创意人员,候选人需具备以下技能和特质:

1、注重细节、能按时高质量地产出内容;

2、能有效推进项目进展,产出项目所需内容,供社交媒体使用;

3、积极主动,能及时提供有建设性的反馈;

4、对行业趋势、运动规则及术语、数字社交媒体、营销等有精准的把握,能提供有创意的内容及相关策略;

5、擅长在微信、微博、博客等数字媒体上创作及发布相关内容。

工作职责:

1、本地化(第一阶段): 充分了解各项运动,尤其是对足球有深入的了解。只有在了解相关术语的基础上才能为中国观众奉上精彩的内容。我们所提供的内容必须吸引读者,并且在对中国市场发声的同时,也能促进市场的规范化运作;

2、内容创意(第二阶段):内容创意不仅仅是写作,而是能够根据客户的品牌策略和品牌目标提供相应的内容。 作者必须了解读者想要看到的内容和搜索的热点;

3、研究: 优秀的内容创意人员必须擅长市场研究,了解市场趋势、运动新闻和相关的“谈资”究竟是什么;

4、团队精神:员工的努力往往决定项目的成败,每个项目的成功都离不开不同员工的贡献,因此,善于人际交往和团队合作非常重要。 

“We create long-lasting brand loyalty through a journey that captures attention, triggers emotion and sparks action.”

- Jo Hoopes, Founder & CMO

Position: Soccer Content Creator

Location: Shanghai, China (or preferred location if remote-freelancing)

Target start date: March 12th

Compensation: Project Based - Determined based off of work-load.

Dragon Group is a full-stack marketing agency that creates exceptional experiences for top multinational brands. We develop concepts and strategies for the China market and execute to global standards for clients in the sports, tech, real estate and entertainment industry.

About the Work:

Writer will be working on localizing, creating, and curating content surrounding the sport of soccer.  Content will be focused on lifestyle, soccer training, and general soccer trends and news.  

To help lead our continued creative flexibility, we are hiring a project-based content creator with strong knowledge in soccer (football).

We’re looking for a native Mandarin speaker with excellent English proficiency with the following key skills and characteristics:

l Detail-orientated, result-driven, deadline-sensitive, with strong personal sense of work balance.

l Goes above and beyond to deliver for projects.

l Has passion and experience in working in the sports arena and creating amazing social media campaigns.

l Is strong at taking initiative and giving clear and constructive feedback.

l Must have knowledge of industry trends, intricacies of the sport, digital and social media strategy and marketing, and creative content strategy.

l Must be comfortable writing for digital spaces including Weibo, WeChat, blogs, and publications.

You will:  

l Localize (phase 1). A strong understanding of sports content, especially Football (Soccer), and terminology will be essential in localizing for the Chinese audience. Our content should attract viewers and speak to a Chinese market and educate.

l Create Content (phase 2). Content creation is more than just writing, it’s being able to produce content that fits our customer’s brand strategy and brand goals. Content creation comes with understanding what consumer like to read, and what people search for.

l Research. A strong content creator has a backbone in market research. Understand market trends, important news, and sports specific talking-points.

l Work as a Team. All of our employees are essential to each project’s success. Every project has a number of different people making contributions and a strong interpersonal communication skills are necessary.

工作地点

陕西北路600号11号楼407 查看地图
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