Copywriting for assigned social media platforms(Weibo, wechat Instagram etc),supporting events and managing accounts for clients
Create and schedule daily contents plan on assigned social media channels to increase the visibility of clients, and build meaningful connections with fans
Track the latest social media trends (e.g. hashtags ), hot topics, campaigns, competitor posts on a daily basis. And create original contents by combining the latest trend
Interact with social media fans on a daily basis by replying comments, messages for clients’ accounts
Build and execute social media campaigns by writing copies from scratch for posts and post photos, working with the designer(giving basic idea and requirements for the photos) to create post photos or videos
Conduct market research, share latest tech news/trends from competitors’ events etc and give suggestions on how to improve the storylines and content plan
Support for execution team – online content and design
Manage relationships with and secure promotion from key Chinese media channels (Sina & Tencent) and liaise all third party content partnerships
Work with Social Media team(s)to ensure high communication and engagement between the social channels; giving feedback where applicable
Share weekly performance reports to Director.
Bilingual ability in both English and Chinese
Impeccable writing skills in Chinese with fun, interesting and creative context.
Able to work autonomously
Loves sports and events
Good quality presentation skills in written, PPT, and verbal
Knowledge of digital media, marketing and general industry