Nielsen N.V. (NYSE: NLSN) is a globalperformance management company that provides a comprehensive understanding ofwhat consumers Watch and Buy.Nielsen’s Watch segment provides media andadvertising clients with Total Audience measurement services across all deviceswhere content — video, audio and text — is consumed. The Buy segment offersconsumer packaged goods manufacturers and retailers the industry’s only globalview of retail performance measurement. By integrating information from itsWatch and Buy segments and other data sources, Nielsen provides its clientswith both world-class measurement as well as analytics that help improveperformance.Nielsen, an S&P 500 company, has operations in over 100countries that cover more than 90 percent of the world’s population. NielsenSports is responsible for driving the sports vertical of the NielsenEntertainment structure. Nielsen Sports has more than 30 years’ experience andprovides data, analytics and consultancy to its 1500+ clients around the world,focused on driving positive commercial outcomes for rights owners, brands,agencies and broadcasters. Our data & market coverage is unmatched, we deliverproven analysis and advise utilizing the industry’s most comprehensive sourceof market data and insights and provide clients with the most complete understandingof what consumers and fans buy and watch in 100+ countries.